Bob Baker's Book Promotion Blog

My Best Book Publishing Advice

Last month, my girlfriend Pooki and I attended a 7-day "Breakthrough to Success" workshop in Scottsdale, Arizona. It was presented by Jack Canfield, best known for the "Chicken Soup for the Soul" series and the book "The Success Principles."

It was an awesome event with about 400 attendees. We learned and grew so much and met fantastic people from all over the world.

It was by far the biggest investment I've ever made in personal development. And I admit, months ago when I made the decision to go for it, I was hesitant and more than a little fearful about committing our financial resources to this one event.

But now that we've experienced it, I am so thankful we took the leap of faith.

You see, I've been studying self-help and personal empowerment material off and on since I was 17 years old. And even though my life took many unexpected twists and turns, I've reached a stage that many people view as successful: making a nice living as an independent author and publisher.

I feel blessed. And through my work, I enjoy passing on the "secrets" to success I've learned along the way. I do that through my many music marketing books, audio programs, live workshops, and resources right here at

So here's my best advice for reaching your book publishing goals:

1) Get out of your own way

The biggest obstacles humans face don't come from "out there" in the cold, cruel world. They reside within. We all carry negative beliefs and memories of previous experiences. We pick them up from our parents, friends, teachers, you name it. And these beliefs color our expectations and how we show up in the world.

So job #1 is to uncover these internal obstacles. To discover what's bubbling under the surface and holding you back -- often without you even being aware that these negative beliefs are there.

2) Upgrade your mental software

Install Empowerment Pro 2.0, if you will. This involves monitoring your internal dialogue -- your "self talk." Recognizing when you put yourself down or tell yourself you're not qualified or worthy to want something better for yourself.

At first, you'll be shocked by how often you limit your own potential. But that's great, because now you have the awareness to replace the old dialogue reruns with fresh, new content that brings out the true greatness that resides within you.

3) Get on the PE Diet

In this case, PE doesn't stand for Physical Education. It means Personal Empowerment. To improve your health, you wouldn't eat one healthy meal or have one good workout and then say, "There, I did it once. I'm set for life." Of course not. That would be silly.

Then why do people do that with their mental health and personal development? "I know that positive thinking stuff. It doesn't work," they say. Really? You tried it once and your life didn't change?

You know where I'm going with this.

To be successful, you need to incorporate new healthy habits into your ongoing lifestyle. Not because you're a slow learner or there's anything "wrong" with you. But because constant focus on your personal growth is what brings about lasting results.

I've been feeding my mind with positive reinforcement for more than 30 years now. It keeps me on track. I've tried living life on autopilot too -- like the majority of people do. And I gotta tell you, it doesn't work for me.

Therefore, I encourage you to regularly exposure yourself to positive books, audio, movies, people, images, sounds, ideas, and more. That's why I've dedicated my life to inspiring and empowering musicians and authors to express themselves and share their talents with the world.

So please ... feed your mind with enriching stuff. Download my free Self-Publishing Confidential report, subscribe to this blog, and check out my first two resources for authors.

Also, stay on top of book marketing and publishing news by reading the work of John Kremer, Dan Poynter, Penny Sansevieri, Jeff Smith, Roger Parker, Warren Whitlock, Morris Rosenthal, Stacey Miller, and more.

I promise you, if you can get out of your own way, upgrade your mental software, and regularly feed your mind with empowering ideas and strategies ... you'll amaze your friends with the sudden burst of energy and accomplishments you produce.

Now wouldn't that be cool?


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  • Your PE post is a perfect example of how to become a better author.

    The Canfield experience may not be for everyone, but experiences outside of ones norm are always good to get the creative energy you need to be successful.

    I always say that if the things you are doing aren't getting you all the results you are looking for, you must do something new and different.

    By Anonymous Warren Whitlock, At Wednesday, September 03, 2008  

  • Bob, your advice is even more true than ever, in the face of massive negative information - the economy, we need to take time to draw out the positive energy within us all...

    I'm convinced those who are "mentally prepared" fare much better in these tough times.


    By Anonymous Jeff, At Sunday, December 07, 2008  

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